Tim Cook, CEO of Apple, speaks about the iPhone X during a launch event in Cupertino, California, Sept 12, 2017. Apple, which says demand for its signature gadget is “off the charts”, began taking orders for the iPhone X Friday and -- within minutes -- shipping times lengthened to as much as six weeks in the US. The pre-orders situation is “easing concerns that demand for the iPhone X might not meet expectations,” Bloomberg Intelligence said in a report released over the weekend. By mid-morning, customers were being told they would have to wait four to six weeks before the phone became available. Apple typically takes a few weeks or months to reach a balance of supply and demand for major new iPhone launches.

Source: Bangkok Post October 30, 2017 04:59 UTC